Simply Provence

Inspired by Michelin-starred chef Marcus Wareing and his travels around the South of France

Bringing Bayley & Sage straight to your door

Independent Retailer

Trusted in our local communities since 1997.

Curated Selections

Handpicked items from our shops for you and your loved ones.

Bayley & Sage Quality

Our dedication to quality, freshness and provenance continues online!

Popular Hampers & Gifts

Latest News

Meet the Team – Rosie

Welcome to our monthly series Meet the Team, where we spotlight the extraordinary people that make Bayley & Sage so special. This month’s feature is on Rosie, one […]

Marcus Wareing Simply Provence

Inspired by the delightful BBC program series Marcus Wareing Simply Provence, Bayley & Sage proudly present the Simply Provence Hamper. This carefully curated selection captures the essence of […]

And the Winner is…

We are incredibly honoured to share that we have won “Best Overall Display” at Belgravia in Bloom 2024, the highest award possible! With 68 participants this year, including […]

Serving Customers Since 1997


Jennie Allen started Bayley & Sage in 1997, with her first store in Wimbledon village, where she found a great community in the village.  With a vision to create fresh food stores with the most delicious produce for our customers and never compromise on quality, the B&S story began.

We are an independent food retailer dedicated to quality, freshness and provenance. We want to bring a taste of the most exciting food markets to our communities.